Measure the offline conversions of your online advertising
Connect your ad accounts to Gonnado.
Send conversion data from your POS.
Attribute offline sales to online clicks.
Measure in-store sales from new customers with digital coupons
With Gonnado you can offer a personal coupon to prospects who have clicked on your online advertising. This way you register new customers and measure the sales achieved.
Measure offline purchases from existing customers with payment and loyalty cards
With Gonnado POS App, you can automatically send sales from known customers to your Google Ads and Facebook Ads advertising accounts. Automatically, without data imports and with all related data.
Optimize your campaigns with more conversion data
With Gonnado, your offline conversions and sales appear in your Google Ads and Facebook Ads advertising accounts.
Increase your marketing ROI and gain market share
With the additional conversion data, you can better optimize the bids and budgets of your campaigns. As a result, you’ll generate more revenue on the same budget.
Maximum attribution rate with the Gonnado platform
»On which offline channels do you want to measure conversions?«
In-store sales are measured via the customer’s smartphone or via the checkout API.
Sales in the field are measured by mobile coupon redemption.
Sales by contract are measured by Mobile Coupon redemption.
Sales from telephone sales are measured by Mobile Coupons.
»How would you like to identify your offline customers?«
Customers redeeming a coupon are identified by their personal coupon number.
Customers who present a linked customer card are identified by the customer number.
Customers paying with a linked debit or credit card are identified by the card token.
»What data do you want to capture from offline sales?«
Shopping cart value
The shopping cart value of the sales achieved is recorded and assigned to the digital conversion as the conversion value.
The products that the customer has purchased are recorded and assigned to the linked product feeds.
Sales are allocated to the customer’s online profile and marketing efforts.
Each sale is assigned a unique Transaction ID so that each sale can be uniquely identified.
»To which systems would you like to submit your conversion data?«
The achieved sales are reported to your Google Ads accounts incl. Google Click ID and personal data upload.
The achieved sales are reported to Facebook Ads incl. Facebook Click ID and personal data upload.
Achieved lead and sale conversions are sent to Google Analytics incl. user and transaction ID.
The conversions can be sent to any other online marketing tools via conversion pixel.
Grow your Revenue
With personalized offers, you increase your conversion rates and measure the sales achieved – even offline.
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