Lead Generation
What can you expect?
Multiply your Leads
Gonnado offers a suite of performance marketing tools that take your lead generation to the next level. Our partners regularly increase their number of leads by more than 100% and all leads generated with Gonnado are fully GDPR compliant.
Gonnado’s flexible lead forms can be used on any channel and all new customer leads are automatically imported into your CRM. With our tracking tools you can measure in real-time which leads convert online as well as offline. One single integrated solution to supercharge your lead generation.
»What kind of leads would you like?«
Newsletter Leads
Increase your newsletter subscriptions through lead generation with Gonnado.
Example: A retailer offers a coupon to visitors of his stores and online shop as an incentive to subscribe to the newsletter now.
Loyalty Card Leads
Increase your loyalty card registrations through lead generation with Gonnado.
Example: A retailer offers website visitors who do not yet have a loyalty card, a coupon on Facebook as an incentive to sign up for the loyalty card.
Trial Leads
Gain lead data to arrange test drives or trial training sessions with interested parties on site.
Example: A gym would like to generate more leads that are interested in a test training in the gym on site.
Appointment Leads
Gain lead data to arrange consultation and sales appointments with interested parties on site.
Example: An insurance company would like to generate more leads that are interested in a consultation with a field service representative.
»What incentive do you offer your customers?«
Discount
Offer selected target groups a personal discount as an incentive to fill out the lead form now.
Example: A retailer offers his visitors a 10% voucher on their next purchase as an incentive to sign up for the newsletter now.
Giveaway
Offer selected target groups a personal gift or freebie as an incentive to fill out the lead form now.
Example: An insurance company offers its €50 shopping voucher when taking out a new policy, as an incentive to request an appointment now.
Sweepstake
Offer interested parties the opportunity to participate in a competition as an incentive to fill out the lead form now.
Example: A car dealership offers interested parties the chance to win a trip as an incentive to request a test drive now.
Service
Offer interested parties a special service as an additional incentive to fill out the lead form now.
Example: A repair service for smartphones offers a pick-up service as an incentive to request that a seller contact them now.
»How do you want to generate your leads?«
POS Landing Pages
Generate QR codes for your POS that link to a mobile landing page with a lead form.
Example: Customer enters first name, last name and e-mail and thereby registers for the newsletter.
Website Layer
Activate the personalized Smart Layer on your website, which will display a lead form.
Example: When the layer appears, the form is already pre-populated with the user’s name and e-mail.
Lead Forms
Lead forms can be inserted into your websites and landing pages and designed freely.
Example: A car brand uses Gonnado’s lead forms in its landing pages to integrate the leads that are generated for test drives into all their systems.
Search Ads
Gonnado advertises your promotion with brand or non-brand search ads through Google Ads.
Example: A shoe retailer advertises each retail store in a radius of 5km with local search ad campaigns.
Retargeting Ads
Gonnado advertises your lead generation promotion with retargeting ads through Google Ads and Facebook Ads.
Example: A retail chain advertises visitors who visited the website but didn’t buy anything with a 10% coupon if they sign up for the newsletter.
Prospecting Ads
Gonnado advertises your promotion with display ads to new customer audiences through Google Ads and Facebook Ads.
Example: A department store chain offers a 10 € discount to people within 1km of the store, that did not yet visit the retailer’s website, to attract new customers.
»Where should we send your lead data?«
Newsletter
We send the generated lead data via API or export file directly into your newsletter system.
Examples: Supported newsletter tools include Mailchimp, Constant Contact, SendinBlue, GetResponse, Campaigner, Campaign Monitor, Hubspot.
Advertising
We send the generated lead data via API or export file to your advertising accounts with Google Ads and Facebook Ads.
Examples: Supported advertising accounts include Google Ads, Facebook Ads, Doubleclick Ad Exchange, Amazon Advertising, Criteo, Linkedin Ads, AppNexus.
CRM
We send the generated lead data via API or export file directly into your CRM system.
Examples: Supported CRM systems include Salesforce, Hubspot, Microsoft Dynamics 365, SAP, Oracle, Sage, Monday, Pipedrive, Insightly.
Analytics
We send the generated lead data via API or tracking pixel to your Analytics accounts.
Example: Supported analytics systems include Google Analytics, Google Search Console and Adobe Analytics.
Here is the best part: Gonnado charges solely on a performance basis. We promise you leads, so you only pay per lead.
Our design work, technology, implementation and campaign management are all included in that price.
Digital Coupons
Offer an Incentive
Offer your customers a digital coupon as an incentive to fill out the lead form and generate more leads.
Performance Marketing
Activate customers
Advertise your promotion on major marketing channels to get the maximum number of leads.
Learn about the successes our partners had using Gonnado’s performance marketing suite.
Curious what this would look like for your business?