Offline Conversion Tracking for Retail Stores
Track how much turnover your online ads achieve in your retail stores, optimize your cross channel conversions and increase your ROI.
Coupons bring the digital Profile to the POS
Gonnado provides forms to capture leads and send personalized coupons by email and SMS. When coupons are redeemed in retail stores the sales are reported back online
Store Digital Profile
Prospects fill in the lead form to claim a coupon and store their digital profile in the coupon.
Identify Customers Offline
Customers redeem the coupon at the checkout and the sale is tracked back online.
Coupon Benefits and Card Attribution
A coupon benefit serves as incentive for the customer to identify at the point of sale. As coupon benefit you can offer a discount, a gift or a sweepstake. If the customer uses a loyalty or payment card, further sales can be tracked without another coupon.
Discount as an incentive to identify at the POS with the coupon.
Personal gift as an incentive to identify at the POS with the coupon.
Sweepstake as an incentive to identify at the POS with the coupon.
Link digital profiles through coupons to loyalty, debit or credit cards.
A concrete Example
A promotion is advertised online. Prospects can get a coupon in exchange for signing up to the newsletter. By redeeming the coupons, offline sales are measured similar like online sales.
Prospects click on an ad.
Prospects fill in the lead form.
Prospects get a coupon by email.
Sales are measured offline.
These benefits make our offline conversion tracking to a unique experience.
Offline Conversion Tracking Features
Gonnado’s offline conversion tracking platform provides you with comprehensive in-store measurement tools. All features are available to our partners purely performance baseded.
The web-based mobile coupons send the conversions through the customer’s mobile device.
Print coupons with a code to redeem them in the scanning center or partner backend.
The coupons allow all forms of codes, such as barcodes or QR codes, that are compatible with your POS system.
Cash Register API
REST API to send basket and payment information from your cash register system to your online accounts.
Payment Card Tracking
When redeeming a coupon, the debit or credit card can be stored to attribute future purchases without a coupon.
Loyalty Card Tracking
When redeeming a coupon, the customer card can be stored to attribute future purchases without a coupon.
Tracking of the shopping cart value and purchased products linked to your online accounts.
Google & Facebook Ads
Gonnado sends offline conversions to Google Ads and Facebook Ads using the Google and Facebook APIs.
Gonnado sends the conversion data to your CRM system, such as Salesforce or Hubspot via API or data import.
Omnichannel User ID
Your customers are identified on your website and in your stores with an account based tracking.
Coupons can be redeemed manually or according to certain rules in the Gonnado partner backend.
Case Studies of our Partners
Learn more about the success stories we have achieved with our performance marketing partners.
How does the Pricing Model work?
Gonnado uses a transparent, purely performance-based pricing model. There are no set-up costs or fixed fees. Gonnado only charges a small percentage of the turnover.
Try it now
It’s easy to try Gonnado – tell us what you expect and we will start to deliver paying customers to your stores within just a few days.